Experimenting with Google Checkout Discount Vouchers

I have a personal project in partnership with market traders at London's Borough Market (near the office). We have set up an online store called The Market Quarter which sells gourmet French food. It is a great place to experiment with ideas that need to be proven before we offer them to clients of the OTHER media.

The big idea this weekend was to create and test some discount vouchers through Google Checkout (who I have chosen to process payments for the site).

Setting up the vouchers was easy (£5 off orders over £30 and £10 off orders over £50) and I created paper vouchers to be given out at The Market Quarter's two real world shops. I also promoted the voucher codes on www.hotUKdeals.uk which means that anyone will be able to try them out.

I will report back here on the results of the experiment.